Enough is enough! For far too long, we've allowed the message of spa to be about luxury and pampering; caviar facials and champagne baths; an experience only to be had by the rich and famous. All the while consumers have been telling us the No. 1 reason they spa is to relax and relieve/reduce stress. Consumers are looking for wellness, for ways to live a balanced life - and spas are about living your best life!
"Spas are not about luxury - they're about re-charging your battery, taking time to re-new, and learning how to take care of yourself," said ISPA President Lynne McNees.